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Items tagged with : oDesk

Crowdsourcing and the enterprise (Part 2)

In the first part of this column article I suggested that all too often crowdsourcing is regarded as a marketing campaign tool to drive engagement wit...

26 April 2012 | Articles, Global, All Columns,

Dog food and steaks: how authenticity helps validate technology solutions

Recently I was heavily involved with organising an online event called IBF 24. This was all about intranets. Lots and lots of intranets – in fact 24 h...

22 June 2011 | Articles, Finance & Accounting, HR, IT, Procurement, Customer Service, Logistics, Legal, Functions Other, Global, All Columns,

Double dip: outsourcing opportunities, not obstacles?

The grim news of a GDP contraction in the fourth quarter of last year of 0.6% on revised figures just released by the Office of National Statistics ha...

04 March 2011 | Articles, UK, Global, All Columns,

The Roar of the Crowd

This article originally appeared in Outsource Magazine Issue #24 Summer 2011 Over the past five years “crowdsourced” solutions have started to ...

28 June 2011 | Articles, Finance & Accounting, HR, IT, Procurement, Customer Service, Logistics, Legal, Functions Other, Global, All Columns,

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