Steve BynghallSteve Bynghall
The User's Shoes
Steve is currently working with the Intranet Benchmarking Forum (IBF), one of the world’s leading authorities on Intranet best practice. He is working with Paul Miller, CEO of IBF, on a book about the digital workplace. He is the Content Producer for IBF 24 2011, a 24-hour webcast, showcasing the world’s best intranets and examples of the digital workplace.
Steve is also the author of several movie-tie in books aimed at children for publishers Dorling Kindersley. Steve has an MSc in Information Science from City University and is based in London.
Crowdsourcing and the enterprise (Part 2)
In the first part of this column article I suggested that all too often crowdsourcing is regarded as a marketing campaign tool to drive engagement with key communities such as customers. Whilst this is undoubtedly attractive...
Steve Bynghall | 26 April 2012 | Articles, Global, All Columns,
Crowdsourcing and the enterprise (Part 1)
Last year I wrote an article for the print version of Outsource magazine about crowdsourcing. It looked at the range of crowd-driven business models that are currently flourishing, including distributed innovation platforms,...
Steve Bynghall | 01 March 2012 | Columnists, Customer Service, Functions Other, Global, All Columns, Articles,
Here comes the competition
I believe crowdsourcing as both a term and as a concept has started to filter into the mainstream. As I wrote in an article for Outsource early this year, accompanying a growth in awareness is also the development of more...
Steve Bynghall | 25 November 2011 | Functions Other, Procurement, Articles, Global, All Columns,
The Roar of the Crowd
This article originally appeared in Outsource Magazine Issue #24 Summer 2011 Over the past five years “crowdsourced” solutions have started to emerge as a popular business model for start-ups, as well as a viable...
Steve Bynghall | 28 June 2011 | Articles, Finance & Accounting, HR, IT, Procurement, Customer Service, Logistics, Legal, Functions Other, Global, All Columns,
Dog food and steaks: how authenticity helps validate technology solutions
Recently I was heavily involved with organising an online event called IBF 24. This was all about intranets. Lots and lots of intranets – in fact 24 hours of continual programming. We featured an avalanche of live intranet...
Steve Bynghall | 22 June 2011 | Articles, Finance & Accounting, HR, IT, Procurement, Customer Service, Logistics, Legal, Functions Other, Global, All Columns,
All play and no work: the gamification of your solution?
If you’ve got your business buzzword detector out you may have sensed increasing interest in the “gamification” of technology: the increasing use of gaming mechanics in solution design to try and engage...
Steve Bynghall | 20 April 2011 | Articles, IT, Global, All Columns, UK, Other,
Don’t let bad content spoil your solution
A few weeks back I went to see my niece dance in an amateur-produced village pantomime. At the beginning it was very difficult not to like – happy audience, enthusiastically amateur actors, fun songs, cheesy jokes, a warm...
Steve Bynghall | 28 February 2011 | Articles, Global, All Columns,
The value of appearing well connected
If I told you, I was well connected, what would I actually mean? It might mean that I live in area with a fantastically fast broadband speed. It might refer to the number of LinkedIn connections I have. It could even mean...
Steve Bynghall | 13 January 2011 | Articles, Global, All Columns, UK,
Keeping your users satisfied
It probably passed you by, but 11 November was World Usability Day. Yes, I know there’s a special day for everything (the increasingly famous “Talk Like A Pirate Day” comes to mind), but World Usability Day does have a...
Steve Bynghall | 02 December 2010 | Articles, Europe, UK, Global, All Columns,
Do the users wear the trousers?
As a service provider, technology is one of the areas where you really can differentiate yourself from your competitors. It’s really worth making the investment in providing a great IT solution. It’s consistently going to...
Steve Bynghall | 04 November 2010 | Articles, Europe, UK, Global, All Columns, IT,
Outsource magazine and the ACCA announce an exclusive partnership
